Friday, February 17, 2012

Communication Breakdown

I went to Putrajaya Marriot Hotel attending a seminar recently without knowing that the seminar was canceled at eleventh hours due to poor response. The cancellation was not conveyed to the office. This caught me unprepared and inconvenience my daily routine. While it is a prerogative for organiser to make changes due to reason best known to them, informing participants on changes made should be construed as minimum courtesy call.

Communication breakdown or even misunderstanding leading to conflict tends to happen because of these insensitivity. Perhaps it is timely for public relationship management becomes a prerequisite assessment for civic service after all serving people to our best ability is the ultimate aim. Most of the time, public notification or suggestion turned out to be a complaint if the formers are not well taken care of or action taken being channeled back to the informers. A standard operation procedure has to be in placed reminding everyone the steps should be taken or else it is a possibility that public outcry can happen. For example, schedule for collection of rubbish and means of reporting the service performance can be communicated to the residents. Any complaint on uncollected rubbish should be deal with immediately and more importantly the result of checking should be informed. If quick response and action can be taken, the notion of getting more and more unsatisfactory voice on the same subject from the same people can be diminished. This is called broken window policy. Fixing the broken window quick enough until no other similar action re occur faster than what we have repaired will serve as a deterrence. Similar approach or policy can be applied to act of vandalism, I presume.

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