Friday, April 17, 2009

New Business

I attended a meeting last week and met with a person with the designation of manager for new business. I was wondering what this post entailed and managed to talk to him on his portfolio. He mentioned that any businesses in relation to sustainable development or technology advancement with different appearance from the existing business model is considered new business. For example, application of technologies or methods in converting the waste into wealth is a business, a BIG business. While many businesses now are getting more competitive as many newcomers are jumping into the bandwagon, the new business with blue ocean concept might be worth looking at, especially during the economic crisis now.

Businesses in making our Earth to survive and our cities are greener and cleaner, in improving the efficiency of services delivery, in prolonging humans life and in better health are some of the examples. People ask for speed as the world is more competitive now; People require better health condition as they lifespan is longer now; People demand quality living environment as rubbish causes a lot of health haphazard.

For new business to take off and sustain, obviously, we need to have new people with new thinking, some time bold one.

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