Gateway

Petaling Jaya is the gateway for Selangor State as well as Malaysia. Physically, the city is the front passage for people from Kuala Lumpur commuting to Klang Sea Port. The city is also the stepping stone for newcomers from rural area or other States looking for job and education opportunities. By all means, the city is the first choice for residential, working, leisure and study purpose.

Gateway is not the first entry point by chance, it can be created through innovation and creeativity by utilising and optimising the available resources and advantages. People come here first instead of going elsewhere in itself is considered a gateway. Facilitating this to happen is obviously a great task. For a city having tough competition globally, projecting itself to be the gateway for visitors and investors is critical and important. For example, visitors will make all efforts coming over because the city offers various choices that no other place can match, in itself is a gateway. This requires positioning the city in the right place at the right time for the right people.

Gateway should also be supported with other complimentary activities or functions. For example, coming over to the PJ Old Town to source for kitchen utentils might open up other opportunities for people looking at living room and dining hall equipments. Without complimentary supoort, the gateway might be overtaken by others very fast. To sustain its status as gateway, obviously long term strategies to maintain it is very crucial.